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Employers rank communication skills -- not technical knowledge --
as the most important qualification they look for when hiring and
promoting people in their workforce. Coopman/Lull's PUBLIC
SPEAKING: THE EVOLVING ART, 5th edition, helps you acquire the
diverse skills you need for making effective classroom and
workplace presentations -- both in person and online (aka "distance
speaking"). The authors' wealth of insight ranges from how to
mindfully manage increased speaker anxiety and critically assess
the credibility of information sources to expert tips on research,
digital literacy and maximizing tools like PowerPoint for in-person
and online presentations. Technologically up to date, clearly
written and packed with examples from popular culture, sports,
politics and quality social media influencers, this book delivers
the most engaging and complete public speaking guide available.
Combining time-test techniques with the latest digital resources,
Coopman and Lull's PUBLIC SPEAKING: THE EVOLVING ART, 4th Edition,
gives you the tools and knowledge to become a confident, competent,
and ethical public speaker in today's media-driven society. Four
peer mentors bring text concepts and strategies to life with
seamlessly integrated video and animation segments that highlight
strategies for successful public speaking. Examples from popular
culture include analysis of the public speaking success of Bernie
Sanders, Malala Yousafzai, and others, while "Apply It" boxes help
you put what you learn into practice outside the classroom.
This supplement provides students with chapter resources including
learning goals, a review of the key terms, activities, and self
tests. This valuable tool helps student access and practice their
public speaking skills.
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